Shepherd shares 10 amazing book lists for March!

Today I will share... 

  1. My 10 favorite book lists for March!

  2. Traffic + 3 big business updates

  3. What am I reading?

My 10 favorite book lists for March!

I have always asked why too many times I am told. From my early days studying psychology to working for Myspace out in LA and now with clients in London, my fondness for understanding what drives change, inertia, and pain has always been a focus. I knew from an early age that understanding people and how they are affected by, use and fear change and technology would be a useful skill to focus on. Doing so has enabled me to work with big brands, and smart cookies and interview some of the best minds of our generation. I recently brought everything under one roof, TBD Group, to help people see around corners. 

- Paul Armstrong

Iā€™m a writer and avid reader of crime fiction. Since I was four, my parents instilled in me a love for books, which has become a part of who I am. Before I became a bestselling and award-winning author, I was a reader, and Iā€™ve always wanted to create stories that I love to read. Iā€™m passionate about plots that stimulate my mind and characters that sneak into my heart and stay there. When Iā€™m not writing, I work as a graphic designer. In my spare time, I watch crime shows and true crime documentaries. And when my mind needs a break from crime, I switch to my alter ego and write romantic comedies.

- Melinda Colt

Although Iā€™m fascinated by the history of exploration, Iā€™m most attracted to the stories that have been lost, neglected, or forgotten. Why, for instance, is Sir Vivian Fuchs ā€“ arguably the most successful British Antarctic explorer of the twentieth century ā€“ not as well-known as Scott or Shackleton? Why do we know so little of Operation Tabarin ā€“ the only wartime Antarctic expedition to be launched by a combatant nation? These are the kind of questions that I want to answer, and these are the expeditions that I have wanted to examine. Iā€™ve been fortunate to meet and interview some truly extraordinary men ā€“ and telling their stories has been a joy and a privilege.  

- Stephen Haddelsey

As a writer and a professor, I love sharing knowledge of my birth country (India) and the experiences of Indian immigrants in America. My first book, Arranged Marriage, is about the transformed lives of immigrant women and won an American Book Award. Mistress of Spices is about a spice-shop owner who knows magic, was a national bestseller, and became a film. One Amazing Thing is a multicultural novel about nine people trapped by an earthquake, was a Citywide Read in over 25 US cities. Recently, fascinated by the richness of Indian history, I have delved into it in novels like The Last Queen, set in the 1800s, and Independence, set in the 1940s. 

- Chitra Banerjee Divakaruni

Some creative writers believe that stories carry a responsibility. The duty to entertain, of course, but also to educate, challenge and question the character(s) of the most powerful, the wealthiest. I am one of them. As an author, screenwriter, stage, and film actor, Iā€™ve always believed in using stories as a platform to convey positively disruptive ideas, to highlight potentially destructive ideologies, to combat imperialism, expansionism, racism, and other toxic practices while delivering a neutral message devoid of political affiliations and emotional responses with no logical ground. Not unlike my latest novel, America is a Zoo, I am the product of a passionate soul, one whoā€™s apolitical by design, yet political by conviction.

- Andre Soares

As much as I love the science of sci-fi, Iā€™ve always been drawn to human storiesā€”the ones that remain focused on the ways we respond to the most strange and exotic of circumstances. In the end, the exotic locales are set dressings, and the players should be people (at least in spirit) that we can relate to. But I especially like the stories that play at the edge of this line: is it possible for us to lose our humanity? Are we not who we thought we were when our circumstances change? Those themes of self-perception and loss are ones Iā€™ve found myself exploring in my own fiction.

- J.D. Robinson

I am a modern British historian who loves to read thrillers and non-fiction histories of spies. Iā€™ve done it all my adult life. Moreover, Iā€™ve always been fascinated by the Russian Revolution: its early idealism, the curdling of idealism. When the daughter of Moura von Benckendorff, (R.H. Bruce Lockhartā€™s great love) told me about her mother and Lockhart, I realized I had an opportunity to combine my vocation and my avocation. The result is my book, The Lockhart Plot.

- Jonathan Schneer

Iā€™m a used-to-be, going-to-be pianist, like Sarah, the protagonist in my book. Even though I didnā€™t take to the concert stage after studying music, I have integrated music throughout my career as a culture journalist and now as a novelist. I interviewed young bands as a radio host, presented German pop music as a TV host, spoke with A-level conductors as an online journalist, and have written two books about musicians whoā€™ve had to rethink their life paths. Now as mom to three young children, including twins, I am known to sing either Schumannā€™s Dichterliebe or The Itsy Bitsy Spider too loudly during bathtime. 

- Kate Mueser

As a multicultural author, born in Honolulu of Hawaiian, Chinese, Norwegian descent, I am drawn to mainstream thrillers that feature diverse characters and explore non-mainstream cultures. Since I also hold a fifth-degree black belt in To-Shin Do ninja martial arts and have traveled the United States teaching martial arts and empowerment, authentic fight scenes in fiction are a must! Nothing turns me off quicker than a shallow representation of culturally diverse characters or mundane and improbable action. I strive for authenticity, emotion, and page-turning action in my Lily Wong ninja thrillers, so itā€™s probably no surprise that I value these elements in the novels I read.

- Tori Eldridge

As a goth chick from the American South, Iā€™m obsessed with stories of old evil from the past finding its way into the present. I even live in a haunted house, a disintegrating Craftsman built in 1901. Our ghosts are very cozy, two cat-loving maiden ladies who were co-presidents of the local temperance society. Weā€™ve given up on keeping liquor in our liquor cabinet; bottles cracking and leaking, glassware broken for no reason. And weā€™ve gotten so used to seeing and hearing their famous cat, Tom, we barely react anymoreā€”a huge orange tabby tomcat who runs past our feet and jumps on the foot of our bed.  

- Lucy Blue

And here are 3 bookshelves you might be interested in! 

Traffic + business updates

For February, we had 406,000+ visitors and 531,000+ pageviews. That is 2% higher than last month and a new daily traffic record. That is up 592% over the previous year.

Traffic from Google was up 4% month over month. Growth hit a plateau in February, and that is a normal part of the process. We've got a lot of features coming that will help accelerate growth in the coming months. It usually takes ~3 years to rank for competitive Google searches (we are 22 months old).

My goal for 2023 is to reach one million monthly visitors. 

3 big business updates for February

  • We finished adding genres and age data to our backend systems. Now we just need to finish the design work and roll it out on the frontend. I was hoping for late March, but we are running behind on the designs. It might not be until April. 

  • Ad rates have recovered a bit in February, but overall the month sucked. I am hopeful that March goes smoother, and if you want to support us, please join us as a member šŸ˜€. 

  • I hired a new part-time designer with rich UX experience (his name is Roman, and I will introduce him in a few weeks)! I realized that a lot of the work piling up is on the frontend, and we need more people working on it. Plus, I could use help on the UX side. For his first week, Roman is getting us organized in Figma and Trello so we can work as a team on these designs.

What am I reading?

  • I finished the first two books in the fantasy series Empire of the Wolf. It is some of the best fantasy I've read in years. 

  • I am reading Redwall as I've heard good things (fantasy but aimed at a younger audience, I believe). 

  • I am reading Savage Peace: Hope and Fear in America, 1919. I love history, and I recommend this book. It goes through the course of the year and zooms in and out. I really like the approach, and the details have been eye-opening. The changes in our society and government between 1920 and now are blowing my mind. I wonder what our society would look like without the Russian revolution and the red-scares.

Spring is here! Enjoy it :)

Thanks, Ben

P.S. A sunny day from my October 2022 bike trip in Italy.

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